{"id":191,"date":"2021-01-07T20:23:28","date_gmt":"2021-01-07T19:23:28","guid":{"rendered":"https:\/\/redminima.com\/?p=191"},"modified":"2021-01-10T18:39:25","modified_gmt":"2021-01-10T17:39:25","slug":"s-c-a-m-p-e-r","status":"publish","type":"post","link":"https:\/\/redminima.com\/index.php\/2021\/01\/07\/s-c-a-m-p-e-r\/","title":{"rendered":"S.C.A.M.P.E.R"},"content":{"rendered":"\n

Hola a todos de nuevo, hoy regresamos con otra peque\u00f1a p\u00edldora.<\/p>\n\n\n\n

En esta ocasi\u00f3n se trata de una p\u00edldora que os puede ayudar en la ideaci\u00f3n cuando llegamos a ese estado en el que todo est\u00e1 tapado por una gran niebla y no hay manera de avanzar hacia ninguna direcci\u00f3n.<\/p>\n\n\n\n

Es un m\u00e9todo que nos ayuda a pensar \u201cout of the box\u201d d\u00e1ndonos una gu\u00eda para la ideaci\u00f3n. Recordad que idear es una metodolog\u00eda y no magia \ud83d\ude42  <\/p>\n\n\n\n

Al l\u00edo que quiero que sea cortito:<\/p>\n\n\n\n

SCAMPER<\/strong> es el acr\u00f3nimo de:<\/p>\n\n\n\n

S<\/strong>ubstitute, C<\/strong>ombine, A<\/strong>dapt, M<\/strong>odify, P<\/strong>utt in other uses, E<\/strong>liminate y R<\/strong>everse.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

El m\u00e9todo es bastante sencillo de aplicar, ya sea en grupo (preferible) o de manera individual, ya que se trata de ir aplicando al reto definido preguntas sobre los conceptos que nos aporta SCAMPER. <\/p>\n\n\n\n

Es muy importante tener siempre en cuenta la sencilla regla de NO poner limites a los planteamientos y nunca descartarlos de entrada por muy locos que parezcan. <\/p>\n\n\n\n

Recordad que en Desing Thinking primero hay que divergir para luego poder converger.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Os dejo a continuaci\u00f3n unas preguntas a modo de ejemplo sobre diferentes temas:<\/p>\n\n\n\n

S<\/strong>ubstitute: \u00bfPodemos sustituir una parte para reducir costes?, \u00bfPodemos sustituir el material para que sea m\u00e1s resistente?, \u00bfPodemos sustituir el m\u00e9todo de comunicaci\u00f3n con los clientes?, \u00bfPodemos sustituir la subcontrata? \u00bfPodemos sustituir el cliente?<\/p>\n\n\n\n

C<\/strong>ombine: \u00bfPodemos unificar productos para poder obtener mas valor para el cliente?, \u00bfPodemos combinar \u00e1reas de la empresa para aumentar la productividad?, \u00bfPodemos combinar equipos para ser mas eficientes?, \u00bfPuede mi producto integrarse con un tercero para ganar valor?<\/p>\n\n\n\n

A<\/strong>dapt: \u00bfC\u00f3mo podemos adaptar el producto a un target concreto?, \u00bfEl proceso actual de venta es el m\u00e1s eficiente o se puede llegar directo al cliente con publicidad?, \u00bfQu\u00e9 canales de publicidad hay disponibles?, \u00bfDebo adaptarme a otro circuito de publicidad?, \u00bfC\u00f3mo puedo adaptar el framework que utiliza X empresa a la m\u00eda?, \u00bfPuedo adaptar mi producto para que cumpla X funci\u00f3n? (Sustituya la X por lo que m\u00e1s le guste \ud83d\ude1b )<\/p>\n\n\n\n

M<\/strong>odify: \u00bfPuede mi producto satisfacer otras necesidades?, \u00bfPuedo modificar mis canales de comunicaci\u00f3n internos para que los equipos sean mas transparentes?, \u00bfQu\u00e9 parte de mi producto puedo modificar para que tenga un mayor valor?<\/p>\n\n\n\n

P<\/strong>utt in other uses: \u00bfEn qu\u00e9 otro contexto mi producto puede aportar valor?<\/p>\n\n\n\n

E<\/strong>liminate: \u00bfSe pueden eliminar procesos en la creaci\u00f3n del producto?, \u00bfSe pueden eliminar procesos en la gesti\u00f3n interna?, \u00bfSe puede eliminar una parte del producto sin que este pierda valor?, \u00bfSe puede eliminar una parte del producto en el que tiene bajo valor, pero alto coste? <\/p>\n\n\n\n

R<\/strong>everse: \u00bfEl proceso de creaci\u00f3n es el correcto? \u00bfEl espacio de los equipos es el correcto o se necesita otra distribuci\u00f3n? \u00bfNuestro producto est\u00e1 bien ordenado o debemos cambiar como se presenta? \u00bfPodemos cambiar el flujo de facturaci\u00f3n?<\/p>\n\n\n\n

Espero que os pueda ayudar y recordad que la pr\u00e1ctica hace al maestro… No teng\u00e1is prisa ni os frut\u00e9is si en un principio os parece complicado.<\/p>\n\n\n\n

\u00a1Feliz a\u00f1o a todos y nunca dej\u00e9is de ser curiosos<\/a>!<\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Hola a todos de nuevo, hoy regresamos con otra peque\u00f1a p\u00edldora. En esta ocasi\u00f3n se trata de una p\u00edldora que os puede ayudar en la ideaci\u00f3n cuando llegamos a ese estado en el que todo est\u00e1 tapado por una gran niebla y no hay manera de avanzar hacia ninguna direcci\u00f3n. Es un m\u00e9todo que nos … <\/p>\n

Continuar leyendo \u00abS.C.A.M.P.E.R\u00bb<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":195,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,9],"tags":[],"class_list":["post-191","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agile","category-metodologia"],"yoast_head":"\nS.C.A.M.P.E.R - Red M\u00ednima \u2013 Hacer que IT funcione<\/title>\n<meta name=\"description\" content=\"Scamper Como ser creativo cuando todo est\u00e1 perdido y no sabes como continuar. 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